Explore the 2024 FORD F-150®
New 2024 F‑150® in ,

Tough This Smart Can Only Be Called F-150®

Designed To Get Things Done
Whether you use your F-150® truck for work or recreation, every feature is engineered for a specific goal — to help you make easy work out of the toughest jobs. With intelligent functionality already built-in, everything from hauling to home renovation to tailgating just got better.

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2024 F‑150® | Southern California Ford Dealers

Power Meets Efficiency

Impressive power you need with the efficiency you want. The available 3.5L PowerBoost® Full Hybrid V6 engine cranks out a hefty dose of power — 430 horsepower and 570 lb.-ft. of torque*. Plus, F-150® Hybrid models come with Pro Power Onboard, so you have electrical power wherever you go.

*Calculated via combined performance of the engine and electric motor(s) with peak battery power. The calculations utilize SAE J1349® engine results and Ford electric motor dyno testing. Your results may vary.
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2024 F‑150® | Southern California Ford Dealers

Towing Capacity

There's tons of capability at the ready. Nearly 7 tons of it. Thanks to an available best-in-class tow rating up to 13,500 lbs*. All the power you need to haul both your tools and toys.

*Max towing of 13,500 lbs. available on F-150® SuperCrew 6.5’ box 4x4 with available 3.5L V6 engine. Class is Full-Size Pickups under 8,500 lbs. GVWR. When properly equipped. Max towing varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.
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2024 F‑150® | Southern California Ford Dealers

Built Ford Tough®

From its high-strength steel frame to military-grade aluminum truck bed, every component is engineered to endure everything you got. It's the backbone to its legendary capability.

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2024 F‑150® | Southern California Ford Dealers

It's One Smart Truck

Loaded with intelligent technology to help make doing things while on the job or for recreation go smooth. Now you can load up, tow and work from just about anywhere.
2024 F‑150® | Southern California Ford Dealers

Hands-Free Highway Driving

Experience the freedom of being able to let go with Ford BlueCruise Hands-Free Highway Driving.

Towing Tech
Innovative towing technology helps you hitch up, back up and tow confidently.

Head-Up Display
Real-time driving information projected onto the windshield. So your eyes don't leave the road.

Ford BlueCruise requires a Connected Service plan that provides regular map updates, FordPass® App, and modem activation. Ford BlueCruise-equipped vehicles come with either a 90-day trial or a 3-year BlueCruise Connected Service plan, after which purchase is required. See ford.com/bluecruise for BlueCruise availability and version details. See the Connected Services section of your Ford Account for your BlueCruise Connected Service plan status and available plan options. Driver-assist features are supplemental and do not replace the driver’s attention, judgment and need to control the vehicle. Ford BlueCruise is a hands-free highway driving feature. Only remove hands from the steering wheel when in a Hands-Free Blue Zone. Always watch the road and be prepared to resume control of the vehicle. It does not replace safe driving. See Owner’s Manual for details and limitations.
Don’t Drive while Distracted. See Owner’s Manual for details and system limitations.
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